Tag Archives: Social media

6 Lessons in 90 Seconds: What PR & Communications Professionals can Learn from IBM

Throughout the day, I am exposed to hundreds of messages organizations try to convey to their respective audience that ultimately fail to resonate.  What is going wrong? Why is it that brands, although capitalizing on a genuine intention to connect … Continue reading

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Quote of the Week

The speed of communications is wondrous to behold. It is also true that speed can multiply the distribution of information that we know to be untrue. Edward R. Murrow

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10 Crucial Things Organizations Need to Consider before Embracing Social Media

Social media has become the main platform that companies, organizations, and brands are capitalizing on to engage their respective audience. Whether the purpose is commercial, social,  or promotional, social media is emerging as a primary tool for success in such … Continue reading

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101 Must Read Books for PR and Communications Professionals

We are witnessing lately a burst in our access to information. Google, Bing, Social Media, Micro Blogging, Digital Media, Facebook, Twitter, LinkedIn, Reddit, Tumblr, and Pinterest, among others, are allowing us to access actualities, sometimes even before they occur. In … Continue reading

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A Wake Up Call

A picture can express a thousand word, have a look at the above picture!!! what do you see? what do you deduct? well let me take a shot… I feel pity for organization who are still having internal discussions on their social … Continue reading

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