Tag Archives: Public relations

Quote of the Week

“Write to be understood, speak to be heard, read to grow.” ― Lawrence Clark Powell Advertisements

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6 Lessons in 90 Seconds: What PR & Communications Professionals can Learn from IBM

Throughout the day, I am exposed to hundreds of messages organizations try to convey to their respective audience that ultimately fail to resonate.  What is going wrong? Why is it that brands, although capitalizing on a genuine intention to connect … Continue reading

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Quote of the Week

The speed of communications is wondrous to behold. It is also true that speed can multiply the distribution of information that we know to be untrue. Edward R. Murrow

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101 Must Read Books for PR and Communications Professionals

We are witnessing lately a burst in our access to information. Google, Bing, Social Media, Micro Blogging, Digital Media, Facebook, Twitter, LinkedIn, Reddit, Tumblr, and Pinterest, among others, are allowing us to access actualities, sometimes even before they occur. In … Continue reading

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